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Monday, 2nd April, 2012
Getting that Eureka moment in business
An element of creativity is important in any business – it keeps things fresh, new and interesting. One of the best ways to be creative is in your sales or marketing. Take zero G, for instance. We run monthly promotional campaigns which give us ample opportunity to be creative, promote a specific area of our [...]
Monday, 19th March, 2012
Writing effective web content
Our Smell the coffee workshop on Friday was a really interesting introduction to web copywriting. Lead by copywriter Ellen de Vries, we started with a brainstorm exercise, a blueprint of five golden questions that can be applied to any piece of writing for the web. 1. What problems and scepticisms do your audience have? 2. [...]
Friday, 27th January, 2012
Blogging: why, how & when?
In the early days of websites, the majority of blogs (web logs) were used as diaries. It took a while before they started to be used commercially. Now there are over 150 million blogs, and more often than not in business they are integrated into the main website. Why should businesses be blogging? The main [...]
Friday, 25th November, 2011
The benefits of guest blogging
A great way of generating new content and directing traffic to your website is guest blogging. This works in two ways: a) You are the guest blogger – you write a blog post for someone else’s website b) You host a guest blog – someone else writes a guest blog post for your website This [...]
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We can deliver over 600% return on investment
In a six month period, we’ve increased website visits by 575%.
We've directly helped page views soar by 640%.
Stats show we've made the average time on site jump 137%.Tell us about your project
